The Top Halloween Costumes of 2021


The NRF, a Washington D.C.-based retail association, recently published the results of a survey that indicated that more Americans (65%) are planning to participate in spooky Halloween activities than in 2020 (58%). The NRF added that interest is actually nearing “pre-pandemic levels,” citing a 2019 poll in which 68% of Americans said they would be participating.

“Americans plan to spend more than ever to make this Halloween a memorable one,” said NRF President and CEO Matthew Shay. “Retailers have implemented a number of measures, such as bringing in Halloween products earlier than normal, to ensure their shelves are stocked with seasonal candy, décor, and other items ahead of this important holiday.”

The survey, which polled over 8,000 consumers, also suggested that 46% of Americans are planning on dressing up and, collectively, will spend an estimated $3.32 billion on costumes.

The poll also revealed which costumes Americans will be wearing come Halloween night. Superheroes, perhaps not surprisingly, topped the NRF’s list of most popular costumes for kids, while more traditional costumes topped the list for adults and pets.

Keep reading for a full list of this year’s most popular costumes, according to the NRF’s survey.

Top 10 kids costumes

  1. Spiderman
  2. Princess
  3. Batman
  4. Superhero
  5. Witch
  6. Ghost
  7. Pumpkin
  8. Superman
  9. Zombie
  10. Avengers character

Top 10 adult costumes

  1. Witch
  2. Vampire
  3. Ghost
  4. Cat
  5. Pirate
  6. Batman
  7. Zombie
  8. Superman/The Joker
  9. Spiderman/Dracula
  10. Avenger character

Top 10 pet costumes

  1. Pumpkin
  2. Hot dog
  3. Superhero/Cat
  4. Bumblebee
  5. Ghost
  6. Bat
  7. Lion
  8. Dog/Witch
  9. Devil/Pirate
  10. Batman

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